The production of Tie-Ups® started in 2008 and, after less than one year, the product was available in some of the most prestigious Italian outlets.
The Tie-ups ® brand has an international impact but bases its quality on its Italian origins and so the company decides to maintain a strong presence in Italy, opening the first designer outlet in Italy, in an exclusive location in Via Manzoni, Milan, within the prestigious “Quadrilatero della moda”, a real international showcase, hosting the major Italian fashion brands.
In Japan the first international flagship store was opened in 2009. Other International markets which are giving special attention to Tie-ups® are Spain, Holland, Greece, Belgium and Germany in Europe; Australia and the USA in the rest of the world.
In recent years there has been a significant expansion in the Asian market, with the birth of stores in Korea and Hong Kong.
The objective of Tie-ups for these markets is to introduce the Italian style in its simplicity and elegance, but at the same time to offer products made with innovative and cutting edge materials. The goal is to merge the Italian tradition with a strong tendency to innovation and experimentation that has always characterized Tie-ups.
Tie-ups remains a Made in Italy exporting brand throughout the world, making exhibitions in the world’s most important cities offering its products through artistic and emotional settings.
Tie-ups is not only a fashion accessory, it is an artistic element that allows to play with combinations of colors and shapes, thus creating real artistic installations.